Education

Learning throughout life to live in a critical, conscious, and active digital environment

This axis focuses on building media competencies from childhood through older adulthood. It’s not just about teaching how to use technology, but about shaping a citizenry able to understand, analyse, and take part in building the digital and informational world.

Media literacy, in this sense, is a tool for autonomy and participation that should be present throughout life: in childhood, as a basis for critical reading; in adolescence, to strengthen digital identity; in adulthood, to defend against disinformation (information integrity) and make informed decisions; and in old age, to ensure inclusion, bonds, and rights.

This axis promotes:

• Integrating media and information literacy into school curricula, not as an isolated subject but as a cross-cutting competence.
• Supporting teachers and educators with contextualised tools, methodologies, and content.
• Creative and reflective content production (videos, podcasts, memes, articles) as a way of learning by doing.
• Developing critical thinking, informational reading, and skills to navigate digital environments.
• Promoting training spaces for adults and older adults, recognising their knowledge and specific needs.

Media literacy is not just for students or experts. It’s a right for every person, at any stage of life, and a condition for building more democratic, informed, and empathetic societies.